NIL in High School Sports: Complete Guide to Name, Image, and Likeness Rights for Student-Athletes
Name, Image, and Likeness (NIL) rights have transformed college athletics, allowing student-athletes to profit from their personal brand through endorsements, social media, autographs, and appearances. As NIL opportunities have exploded at the collegiate level since 2021, questions about whether and how these rights should extend to high school athletes have created significant debate among educators, athletic administrators, parents, legislators, and students themselves. This comprehensive guide explores the current state of NIL in high school sports, examining state-by-state regulations, athletic association policies, potential opportunities and concerns, and how schools can appropriately recognize student-athlete achievement while navigating this evolving landscape. Understanding NIL: Name, Image, and Likeness Rights Explained Before examining NIL specifically in high school contexts, understanding what these rights entail helps clarify the opportunities and challenges involved:
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